Super Bowl 2018

Super Bowl 2018

With football out of the way, sit back and enjoy all of the commercials that punctuated the big game, presented in Slate.

To see full credits please login to Source Creative here.


Amazon Alexa

Alexa Loses Her Voice

Director
Wayne McClammy
Agency
Lucky Generals

Amazon Prime

Tom Clancy's Jack Ryan

Director
Existing Footage
Agency
Amazon

Avocados from Mexico

Utopia

Director
David Shane
Agency
GSD&M

Blacture

Be Celebrated

Director
Antoine Fuqua
Agency
McKinney/Durham

Bud Light

The Bud Knight

Director
Jim Jenkins
Agency
Wieden + Kennedy/New York

Bud Light

Ye Olde Pep Talk

Director
Jim Jenkins
Agency
Wieden + Kennedy/New York

Budweiser

Stand By You

Director
Henry-Alex Rubin
Agency
DAVID/Miami

Coca-Cola

The Wonder of Us

Director
Alma Har'el
Agency
W&K/Portland

Diet Coke

Groove

Director
Paul Feig
Agency
Anomaly

E*Trade

This is Getting Old

Director
​Jonathan Dayton & Valerie Faris
Agency
MullenLowe/Boston

Febreze

The Only Man Whose Bleep Don't Stink

Director
Bryan Buckley
Agency
Grey/New York

Groupon

Who Wouldn't?

Director
Jody Hill
Agency
O'Keefe Reinhard & Paul/Chicago

HBO Westworld

Westworld

Director
Jonathan Nolan

uCool

Heroes Arena

Agency
Ayzenberg Group

Hulu

Castle Rock

Agency
In-House

Hyundai

Hope Detector

Director
John X. Carey
Agency
Innocean Worldwide/Huntington Beach

Intuit

Giant Skip

Director
againstallodds
Agency
Phenomenon

Jack in the Box

#JACKvsMARTHA

Director
Neal Brennan
Agency
David & Goliath

Jeep Cherokee

A Road is a Wonderful Thing

Director
Sean Thonson
Agency
FCB/Chicago

Jeep Wrangler

Jeep Jurassic

Director
Colin Trevorrow
Agency
DDB/Chicago

Jeep Wrangler

Anti-Manifesto

Director
Jeff Zwart
Agency
Arnold Worldwide

Kia Stinger

Steven Tyler Fueled By Youth

Director
Nicolai Fuglsig
Agency
David & Goliath

Kraft

#FamilyGreatly

Director
Existing Footage
Agency
Leo Burnett USA, Inc

Lexus LS

Long Live the King

Director
Samuel Bayer
Agency
Walton | Isaacson

M&M's

Human

Director
Wayne McClammy
Agency
BBDO/NY

McDonald's

Big Mac Love

Mercedes-Benz

Off the Line

Director
Mark Romanek
Agency
Merkley & Partners/New York

Michelob ULTRA

I Like Beer

Director
Gary Freedman
Agency
FCB/Chicago

Michelob ULTRA

The Perfect Fit

Director
Gary Freedman
Agency
FCB/Chicago

Monster Products

Just Getting Started

Director
Bjorn Ruhmann
Agency
NBC Universal

Mountain Dew Ice & Doritos Blaze

Doritos Blaze vs. Mountain Dew Ice

Director
Nabil Elderkin
Agency
Goodby Silverstein and Partners

NBC The Voice

The Voice Super Commercial

NBC Winter Olympics

Best of U.S. - Chloe Kim

Director
Paul Hunter
Agency
Anomaly/New York

NBC Winter Olympics

Best of U.S - Lindsey Vonn

Director
Paul Hunter
Agency
Anomaly/New York

NBC Winter Olympics

Best of U.S. - Mikaela Shiffrin

Director
Paul Hunter
Agency
Anomaly/New York

NBC Winter Olympics

Best of U.S. - Nathan Chen

Director
Paul Hunter
Agency
Anomaly/New York

NBC Winter Olympics

Best of U.S. - Shaun White

Director
Paul Hunter
Agency
Anomaly/New York

NFL

Celebrations to Come

Director
Aaron Stoller
Agency
Grey/New York

Pepsi

This Is The Pepsi

Director
Hanna Maria Heidrich
Agency
Creators League

Persil

Game Time Stain

Director
Tim & Eric
Agency
DDB Worldwide

Pringles

Wow

Director
Rhys Thomas
Agency
Grey/New York

Ram

Vikings

Director
Joe Pytka
Agency
Goodby Silverstein and Partners

Ram

Built to Serve

Director
Erich Joiner
Agency
Highdive/Chicago

Rocket Mortgage

Translator

Director
Jonathan Krisel
Agency
Huge/Brooklyn

Skechers

Skechers Wide Fit Sport with Howie Long

Agency
Siltanen & Partners

Sprint

Evelyn

Director
Nick Ball
Agency
Droga5/New York

Squarespace

Make It Happen

Director
Jonathan Glazer
Agency
In-House

Stella Artois

Taps

Director
Josh Neale
Agency
Mother

T-Mobile

Welcome Little Ones

Director
Todd Krolczyk
Agency
Laundry Service/Seattle

TD Ameritrade

All Night Long

Director
Brian Aldrich
Agency
Havas/New York

Texas Rangers

Baseball Season

Director
Lan Freedman
Agency
TM Advertising

The Christ Hospital

Champions

Director
Rob Adamo
Agency
Revive Health

Tide

It's a Tide Ad

Director
Traktor
Agency
Saatchi & Saatchi/New York

Tide

Get Off My Horse

Director
Traktor
Agency
Saatchi & Saatchi/New York

Tide

Clysedales/Mr Clean spoof

Director
Traktor
Agency
Saatchi & Saatchi/New York

Tide

Tennis

Director
Traktor
Agency
Saatchi & Saatchi/New York

Tourism Australia

Dundee: The Son of a Legend Returns Home

Director
Steve Rogers
Agency
Droga5/New York

Toyota

Good Odds

Director
​Aoife McArdle
Agency
Saatchi & Saatchi and Dentsu

Toyota

Mobility Anthem

Director
John Hillcoat
Agency
Saatchi & Saatchi and Dentsu

Toyota

One Team

Director
Ivan Zacharias
Agency
Saatchi & Saatchi/LA

Toyota

The Haul

Turbo Tax

There's Nothing To Be Afraid Of

Director
Gary Freedman
Agency
Wieden + Kennedy/Portland

Turbo Tax

The Noise in the Attic

Director
Gary Freedman
Agency
Wieden + Kennedy/Portland

Turkish Airlines

Five Senses

Director
Martin Aamund
Agency
TBWA Reklam Hizmetleri A.S/Istanbul

US Bank

The Power of Possible - The Escape

Director
Lance Acord
Agency
Carmichael Lynch/Minneapolis

US Marine Corps

A Nation's Call

Director
Henry-Alex Rubin
Agency
J. Walter Thompson/New York

Universal Parks & Resorts

Vacation Quarterback

Director
Ira Rosensweig
Agency
In-House

Verizon

Answering the Call

Director
Amir Bar-Lev
Agency
McCann/New York

WeatherTech

American Factory

Director
N/A
Agency
Pinnacle/Chicago

Wendy's

Iceberg

Director
Darren Weninger
Agency
VML

Wix.com

Big Game Ad with Rhett & Link

Director
Joaquin Baca-Asay
Agency
In-House

Yellow Tail

Surprise

Director
Harald Zwart
Agency
Burns GroupNew York

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